First Attempt Delivery Rate Calculator

First attempt delivery rate is shipments delivered on the first try divided by shipments that had a first attempt. Each failure costs a re-delivery, a return or a customer contact.

Also called: FADR calculator · Delivery success rate calculator

  • Last updated
  • Formula tested against reference values

Your numbers

Your own estimate: driver time, fuel and handling for the re-attempt or return.

Result

First attempt delivery rate
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Calculating…

Shipments needing another attempt
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First attempt failure rate
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Cost of failed first attempts
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How to use this calculator

  1. Enter or choose shipments with a first attempt.
  2. Enter or choose delivered on the first attempt.
  3. Enter or choose cost per failed first attempt.
  4. The first attempt delivery rate updates as you type. Use Copy result or Share to keep it.

Method

FADR = Delivered first time ÷ Shipments with a first attempt × 100; Failed = Attempted − Delivered first time; Cost = Failed × Cost per failure

Shipments with a first attempt
out-for-delivery shipments that reached a first attempt in the period (excludes ones never dispatched)

Worked example

  1. FADR = 10,920 ÷ 12,000 × 100 = 91%.
  2. Failed first attempts = 12,000 − 10,920 = 1,080.
  3. Cost = 1,080 × 4.50 = 4,860.

A 91% first attempt rate means 1,080 shipments needed another try, costing about 4,860.

What the result means

Every point of FADR gained removes a re-attempt for 1% of volume. Track the reasons for failure (not home, wrong address, access) to target the fix: delivery windows, address validation or safe-place options.

Assumptions and limits

  • Each failed shipment costs the same amount.
  • Definitions vary between carriers; keep the same denominator over time when comparing periods.

Questions

Should customer-requested reschedules count as failures?

Decide once and be consistent. Many operators exclude customer-requested changes made before the first attempt.

Is FADR the same as on-time delivery?

No. A parcel can be delivered on the first attempt but late, or on time on the second attempt.